You're building a company. You wear every hat. You're the CEO, the salesperson, the recruiter, the product manager, and sometimes the customer support rep—all before lunch.
You don't have a Chief of Staff. You don't have an executive assistant. You barely have time to eat.
Ari is the support system founders never had.
The Founder's Dilemma
Founders face a unique challenge: you need executive-level support, but you can't afford executive-level resources.
- Investors expect polish – Deck reviews, data rooms, timely follow-ups
- Customers expect responsiveness – Every deal matters when you're small
- Candidates expect professionalism – You're competing with well-staffed companies
- You expect to do it all – Because who else will?
Meanwhile, the actual work of building your product and company gets squeezed into whatever time is left.
Ari changes this equation.
How Founders Use Ari
Investor Relations
Your investor relationships are high-stakes and high-maintenance. Ari helps you stay on top of them.
Track your investor pipeline:
"Remember that I met Sarah Chen from Sequoia at the conference. She's interested in our Series A and wants to see traction data next month."
Prepare for meetings:
"I have a call with First Round tomorrow. What do I know about them, and what did we discuss last time?"
Research before outreach:
"Research [VC firm]. What's their investment thesis and recent portfolio?"
Draft updates:
"Draft a monthly investor update covering our metrics, wins, and challenges."
Never miss a follow-up:
"Follow up with Sarah in two weeks with our updated metrics."
Customer & Sales Management
When every customer counts, you can't afford to drop balls.
Build your customer CRM:
"Add Acme Corp as a prospect. Met with their CTO, John Miller. They're evaluating us for Q2 implementation."
Prepare for sales calls:
"I have a demo with TechStart tomorrow. What do I know about them?"
Track deal progress:
"Update the Acme deal—they're moving to procurement, expecting contract by end of month."
Research prospects:
"Research [company] before my call. What challenges might they have that we solve?"
Automate pipeline reviews:
"Every Monday, send me a summary of my open deals and what needs attention this week."
Recruiting & Hiring
Hiring is make-or-break for startups, but it's hard to run a professional process when you're also running everything else.
Track candidates:
"Remember Alex Kim—strong engineering candidate, interviewed last week, waiting on references."
Prepare for interviews:
"I'm interviewing [candidate] tomorrow. What should I know about their background?"
Research talent:
"Research [person] on LinkedIn. Are they a good fit for our engineering lead role?"
Follow up reliably:
"Remind me to send Alex an offer by end of week."
Market & Competitive Intelligence
You need to know your market cold—for investors, for sales, for product decisions.
Competitive analysis:
"Research our top 3 competitors. What are they announcing, and how are they positioning?"
Market sizing:
"What's the market size for [your space]? Find recent reports I can reference."
Trend monitoring:
"Every week, send me news about [your industry or competitors]."
Due diligence prep:
"Research common investor questions about [your market] and help me prepare answers."
Managing Your Own Overwhelm
The hardest part of being a founder is managing yourself. Ari helps here too.
Daily briefings:
"Every morning at 7am, send me my day's meetings with context, urgent emails, and top priorities."
End-of-day processing:
"Every evening, summarize what I accomplished and preview tomorrow."
Thinking partner:
"I'm trying to decide between [option A] and [option B]. Help me think through it."
Safe space to vent:
"I'm stressed about the fundraise. Can we talk through what's on my mind?"
Coaching when you need it:
"I have to let someone go tomorrow. Help me prepare for that conversation."
A Day in a Founder's Life with Ari
6:30 AM — Morning briefing arrives:
- 3 investor meetings today, with context on each firm and your history with them
- Key emails flagged: term sheet feedback from counsel, customer escalation
- Reminder: send updated deck to First Round before your 2pm call
8:00 AM — Prepping for investor meeting:
"What questions did Andreessen ask last time, and how did I answer?"
- Ari pulls from your meeting notes and helps you prepare
10:30 AM — Between meetings:
"Research the company I'm meeting at 11. What should I know?"
- Ari delivers a quick brief on the prospect
2:00 PM — After investor call:
"They want to see our customer cohort data. Create a follow-up to send it by Thursday."
- Ari logs the follow-up and will remind you
4:00 PM — Candidate interview:
"What do I know about the candidate I'm meeting?"
- Ari surfaces your notes and their background
6:00 PM — End of day:
"What did I promise to send today that I haven't sent yet?"
- Ari shows you the gaps before you sign off
9:00 PM — Working late:
"Draft a response to the customer escalation. Keep it apologetic but firm on timeline."
- Ari drafts based on context and your communication style
Workflows for Founders
Set up automated workflows to run your founder operating system:
Weekly investor pipeline review:
"Every Monday at 8am, review my investor contacts and tell me who I haven't followed up with."
Monthly investor update draft:
"The last Friday of each month, draft an investor update based on my recent notes and meetings."
Daily deal pipeline check:
"Every morning, summarize my open sales opportunities and flag any at risk."
Competitive monitoring:
"Every week, research news about [competitor] and [competitor] and send me a summary."
Weekly reflection:
"Every Friday at 5pm, prompt me to reflect on the week—wins, challenges, and lessons."
The Support System You Deserve
Big company executives have Chiefs of Staff, executive assistants, and entire support teams. Founders are expected to run equally complex operations alone.
That's not a badge of honor—it's a structural disadvantage.
Ari gives you the support infrastructure that levels the playing field:
| What You Need | How Ari Helps |
|---|---|
| Remember every relationship | Personal CRM with full context |
| Never miss a follow-up | Automatic tracking and reminders |
| Walk into meetings prepared | Meeting prep with attendee context |
| Stay on top of your market | Research and competitive monitoring |
| Manage email efficiently | Summarize, draft, and triage |
| Process the emotional load | Coaching and reflection support |
| Run a professional operation | Workflows that run automatically |
Getting Started
You're already stretched thin. Here's the fastest path to value:
Week 1: Add Your Key Relationships
Start with the 10-20 people who matter most: investors, key customers, candidates, advisors.
"Remember [name], they're [role] at [company]. [Key context about your relationship.]"
Week 2: Set Up Core Workflows
Create the briefings that keep you organized:
"Every morning at 7am, send me today's meetings and urgent emails."
"Every Monday, review my follow-ups and flag what's overdue."
Week 3: Use Research & Drafting
Start delegating research and writing tasks:
"Research [topic] and create a summary."
"Draft an email to [person] about [topic]."
Ongoing: Let Ari Learn
The more you use Ari, the more she understands your context, your style, and your needs. Every interaction makes her more useful.
You Don't Have to Do It Alone
Building a company is hard enough without also being your own admin, researcher, and scheduler.
Let Ari handle the operating system of your work so you can focus on building something great.
"Good morning, Ari. What do I need to know today?"
She's ready.
Ready to try Ari?
Join the waitlist to be among the first to experience your AI-powered work companion.